I think it’s important to be up front and transparent about any involvement in organisations or companies that might intentionally or unintentionally effect what I have to say. It would be outrageous to say that I am unbiased, since bias is part of what creates opinion, preference and taste, but I work hard to keep my biases visible and obvious, and where my work is involved to mitigate their influence. Here is my commitment: I will disclose my material relationships and make every effort to be transparent.
So here are my disclosures about my own endeavours:
- I am the founder, publisher & editor of CheapEats Restaurant Guides – CheapEats Toronto & CheapEats Ottawa.
- I run and co-founded the Secret Pickle Supper Club with Chef Matt Kantor – so I get a little excited and sometimes vocal about the Secret Pickle, the venues and vendors we partner with, and my good friend, and excellent chef, Matt Kantor.
- I am one of the founders and organisers of HoHoTO which is a third party fundraiser for the Daily Bread Food Bank. I promote it mercilessly and ask for prizes, sponsorship and volunteers to help raise money for Daily Bread.
- I consult through my firm Ellipsis Interactive Consulting. If I am talking about any of my clients, their products or industry, I will disclose the fact that they are a client.
So here are my disclosures about businesses I have relationships with:
- I am on the steering committee for Toronto Taste – Second Harvest’s gourmet fundraiser. I promote it heavily and think that the chefs and restaurants who participate are heroes.
- I have recently been invited to be a Longo’s Taste Ontario Ambassador. That means for 3-months,starting in August 2011, I’m getting insider access to Longo’s and I’m receiving a monthly gift card to explore their stores and products and to blog about it twice a month. More details about this relationship are about to be release on unsweetened.ca (I will add a link as soon as it is live)
This site and the associated social media accounts that link here are mine alone, they dont represent the thoughts, views, opinions or practices of my employer (who is me anyway), friends, family, minions, pets, children. If you’d like to reach me, you can email lex at plethorapress dot com.
Read my Pitch Policy
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